Will Bad Influencer be renewed for Season 2? Here’s what we know

The South African Netflix original crime drama series Bad Influencer was released on October 31, 2025.

A single mom falsifies her art in making designer handbags and later teams up with an influencer to market the knock-offs and get herself out of debt. The show was an instant hit, merging the social media world with the hard-core crimes of Johannesburg.

Meanwhile, audiences are anticipating the return of the series for a second season. Apparently, Netflix has kept mum over the renewal issue. Nobody has spoken about any premiere dates or revealed anything about the production.

Generally, Netflix takes into consideration a lot of factors like the number of viewers, viewers who completed watching, and viewers who left the show midway. All these factors come into consideration when Netflix decides whether or not to renew a particular show. Bad Influencer just premiered; therefore, Netflix is probably still processing and analyzing the data.

The public and the critics have already started pulling the series apart, speculating about the possible directions of the sequel and sharing theories online. However, Netflix hasn’t reported anything yet, which means the fate of season two is still up in the air.

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Explaining the renewal status of Bad Influencer Season 2

Well, the question remains whether Bad Influencer is getting a second season or not. Netflix is still undecided on the matter and might be considering a variety of different factors before it gives the go-ahead for more episodes.

The series was released on October 31, 2025, and Netflix is, as usual with most of their originals expecting to see substantial numbers before taking any steps. They monitor very carefully things like how many people actually watch the entire season, rather than giving up after a few episodes. It is a big issue for a crime drama like this: if a large number of people quit watching in the middle, it is a red flag.

It is also significant for Netflix to know the global performance of the show and the speed with which people start watching after the live broadcast. Bad Influencer, being a non-English production, is especially concerned with this aspect since Netflix thrives on shows that can reach the international market.

Critics’ reviews, social media buzz, and growing fan chatter are the factors that help, but finally, it is the raw viewership numbers that matter most. Even if everyone is raving about a show, if the audience just isn’t there, Netflix usually pulls the plug.

Even if Bad Influencer is renewed, be prepared for a long wait. Such drama series usually take months and occasionally more than a year to complete shooting and post-production.

Hence, despite Netflix’s approval, it will take a long time before the new episodes arrive. The industry norm is to start production shortly after the renewal announcement, so the official news is what truly brings the whole thing to life.

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Where does Bad Influencer stand?

Bad Influencer has picked up mostly positive reviews from critics. ReadySteadyCut liked it, saying it is

“...much better than you’d think, boasting genuinely effective comedy and surprising heart.”

They singled out the BK and Pinky relationship as the emotional center and praised how the show balances humor with drama.

A lot of the coverage puts the spotlight on creator Kudi Maradzika and sees the series as part of a new wave of African storytelling: ambitious and locally important. Other outlets like Hollywood Reporter and BlackGirlNerds flagged Bad Influencer as a standout in Netflix’s South African lineup, calling out the strong cast and the way it taps into social media culture.

Right now, the IMDb score sits around 5.2 out of 10, but that is based on a small group of early viewers. These numbers often change as more people check the show out.

Over on Rotten Tomatoes, there is not much to go on yet, as there is no Tomatometer and only a handful of audience reviews, so there is no clear “fresh” or “rotten” verdict.

FlixPatrol, which tracks Netflix’s Top 10 and other streaming charts, did show Bad Influencer in its top titles around release week. That at least means the show had some presence on the charts when it debuted.

Industry insiders say Netflix cares a lot about completion rates: basically, how many people finish the season. If less than half the viewers make it to the end, the odds of a renewal take a nosedive, even if lots of people start the show.

So, where does Bad Influencer stand? There is clear industry interest: Netflix picked it up, it is getting press, it popped up on charts, and critics have had some good things to say. But there is no sign of blockbuster viewership, and early audience scores look rough. Netflix keeps its internal numbers under wraps, so from the outside, it is tough to guess if a second season is coming.

If the series manages to pull in high completion rates, racks up strong viewing hours in South Africa (and maybe beyond), or blows up on social media, Netflix could easily give it another season, even if the IMDb or Rotten Tomatoes scores stay lukewarm.

But if not enough people stick with it, or it doesn’t drive enough engagement to justify the cost, those positive reviews probably won’t be enough to save it.